Do you know about SEO (search engine optimization)? This digital marketing discipline can do a lot for your online business, provided you respect its good practices: discover the main techniques.… Read More »Natural referencing: the best practices
Increasing the conversion rate is one of the main objectives of any online store owner, converting visitors into customers is a difficult, but not impossible task: customer reviews are a… Read More »How to boost the e-commerce conversion rate?
A backlink is defined as a hypertext link that sends the Internet user to a site other than the one he is visiting. It is a very effective SEO strategy… Read More »Three atypical ways to create backlinks
The algorithms used by search engines (Google, Bing, Yahoo…) consider over 200 search engine optimisation criteria. Most of these are directly related to the content, architecture and internal and external… Read More »Is SEO that essential? Advantages and Disadvantages
In this January episode of Google Search News, John Mueller goes over recent developments in the Google Search world. Crawling updates Large site owner’s guide to managing your crawl budget… Read More »Google Search News (Jan ‘21)
Better known under the name of natural referencing, SEO (Search Engine Optimization) is a technique to improve its position on search engines otherwise known as SERP. To succeed in having… Read More »7 tips to improve your SEO in 2021
To optimize your presence on the web and increase your visibility, you must successfully implement your various SEO strategies. These are generally not easy to implement, it is preferable in… Read More »Capitalise on SEO to increase your visibility